Complex merchandise programs usually require specific branding, controlled access, departmental catalogs, spending rules, inventory visibility, and connections to existing systems. OMG Company Stores bring those requirements together in a configurable, retail-like experience.
Reflect the customer’s brand
Matching the client’s branding is crucial to an effective Company Store, and with OMG’s Company Stores, you can customize logos, colors, navigation, and banners to fit a specific brand structure. For further customization, you can also connect stores to custom domains and apply custom CSS.
Company Stores can also display product mockups, while Virtual Samples are available as an optional add-on to help buyers visualize decorated products.
Note: To fast-track your Company Store creation, copy existing store configurations for future projects and campaigns.
Personalize the experience
You can further customize the experience of Company Stores with a few different options, including:
- Creating shopper accounts and user groups: Registered shoppers can receive different experiences based on their assigned groups and permissions.
- Customizing access to products, categories, logos, payments, and shipping methods
- Collecting information such as employee ID or department
- Configuring options such as guest checkout and one-click ordering when appropriate
For a deeper dive on these permissions and user-group functionality, check out the OMG Company Store comparison.
Add purchasing controls
Complex programs can also use permissions and purchasing controls to tailor what different user groups can access. This can include requiring manager approval for all orders or orders from specified users. Account balances can also help organizations manage purchasing across departments, teams, or locations.
Configure payment and checkout options
Some companies may need to restrict or offer more payment options, depending on the business type. Standard Company Store options can include:
- Credit cards
- Gift cards
- Coupons
- Account balances
- Custom payment methods
- Sales-tax and shipping calculations
Premium functionality includes:
- Points
- ACH
- Tiered pricing
- Single Sign-On, IP restrictions, Group Passcodes, and Avalara-integrated sales tax
NOTE: Feature availability depends on the Company Store tier, subscription configuration, and selected add-ons. Additional fees may apply.
Integrate with other business systems
For large-scale operations where order data needs to be tightly organized, OMG’s Company Stores offer integration with tools, including open APIs, to transfer store and order data, as well as single sign-on (SSO) for simpler access while maintaining strong security standards. Clients can also connect with supported accounting, shipping, and order-management systems so their entire system is custom-configured to fit their business needs.
OMG’s current integrations include SSO, Avalara, TaxCloud, ShipStation, QuickBooks Online, Punchout, Zapier, and other supported connections. View a full list of OMG integrations here.
Company Stores give branded merchandise businesses the flexibility to support customers whose programs require more control. By bringing together branding, user access, purchasing rules, reporting, and integrations, distributors and decorators can manage sophisticated programs through a single connected storefront.
Need help planning your strategy for your customers? Grab a free copy of our Company Store Planning Checklist.
