OMG Becomes the Exclusive Online Store Provider for Blythe’s Team Sports

By Lauren Zimmermann on December 12, 2022


OrderMyGear (OMG), the leading online store platform for the Team Dealer and Promotional Products industries, has recently announced a multi-year partnership with Blythe’s Team Sports (BTS) becoming the exclusive technology provider for online stores.

“Blythe’s has been an OMG zealot and friend for close to a decade, and we are absolutely thrilled to formalize our relationship in an official partnership,” said OMG President Matt Kaplan. “This union not only reflects our shared focus on the Team Sports community, but also represents our ongoing commitment to the industry as a whole, simplifying the customer buying experience, and helping team dealers maximize sales online.”

Blythe’s Team Sports was founded in 1952 as a small, family-run business in Indiana. Since then, Mike Blythe has led the company to grow into a full-fledged team sales business with 32 employees and a mission to be the fastest team sports dealer with top-tier service in the midwest.

This partnership with OMG will directly benefit Blythe’s sales representatives, equipping them with an online store platform built specifically for team dealers to sell more branded gear and apparel to groupsexclusively through OMG. 

“Blythe’s Team Sports is excited to strengthen and extend our partnership with OMG,” said Blythe’s Team Sports President, Mike Blythe. “Over our 9 years utilizing OMG, we have seen increased sales and have been able to reach broader markets because of the ease of use and the versatility of the platform.”

OMG has powered online stores for Blythe’s since 2014. This multi-year partnership further demonstrates OMG’s continued commitment to the team sporting goods space and helping team dealers grow their sales online.

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About Blythe’s Team Sports

Blythe’s is a leader in athletics apparel and equipment sales in the midwest with a focus on fast, top-level customer service and providing all in-house decoration. Founded in 1952, Richard Blythe established Blythe’s Team Sports (BTS) with a mission to deliver the best in team sports sales and service. His son, Mike Blythe, has spent more than 40 years delivering on that mission and investing in the necessary tools and technologies to operate a successful online team sports dealership. Learn more at

About OrderMyGear

OrderMyGear (OMG) is an industry-leading sales tool, empowering distributors, decorators, and dealers to create sleek, retail-like online stores for every customer – big or small. Since 2008, OMG has been on a mission to simplify the process of selling branded products and apparel to groups and improve the ordering experience. With easy-to-use tools and unmatched support, the OMG platform powers online stores for over 3,500 clients generating more than $1.5 billion in online sales. Learn more at