FAQs
Frequently Asked Questions
Everything you need to know to get started with OMG
Distributor, Decorator, and Dealer Solutions
Online Stores
OMG is a technology provider for the branded merchandise industry. We provide a suite of solutions built specifically for promotional product distributors, decorators, team dealers, and suppliers.
For distributors, decorators, and dealers we provide online stores (including Pop-up, Redemption, Print-on-Demand, and Company Stores), presentations, order management, product search, websites, and access to PromoStandards-compliant supplier product data feeds. With OMG, businesses have all the tools they need to discover products, generate sales, and manage orders with one technology partner.
For suppliers, we provide product listing, digital advertising, PromoStandards data transformation, and websites. With OMG, suppliers can make their products available to thousands of distributors, decorators, and dealers actively searching for and selling products through OMG solutions.
We work with promotional product distributors, apparel decorators, team dealers, and suppliers of all sizes. Whether you’re a one-person shop or a team of 100, we have the technology you need to grow your business online.
Take a look at these Success Stories to see what we mean!
Yes! Whether you’re an eCommerce beginner or long-time pro, our online stores are designed to be easy to create and manage so you can get back to running your business. Add products, customize the branding, and open a Pop-up or Redemption Store in just a few minutes – no IT team or technical skills required.
Need a more advanced store? No problem! Our Company Stores are packed with advanced capabilities like permissions and budgets, so you can customize the store to meet your customer’s exact needs. Store setup time depends on the level of complexity. Learn more on our Online Stores page.
Absolutely! Our Professional Services team can handle all of your store needs to bring your customer’s vision to life–from store building, graphic design, administrative tasks, and more. Submit your request and you’ll have a custom online store featuring your customer’s branding and packed with products. Learn more on our Professional Services page.
Check out examples of what your OMG store can look like with these Sample Stores.
We’d love to show you around! Request a demo and an OMG’er will connect with you shortly to schedule a personalized, one-on-one tour of our solutions.
You can also check out our self-guided demos for Presentations, Order Management, Product Search, and Website solutions.
It depends on which OMG solution you choose! You can check out pricing details across all of our solutions on our Pricing page.
OMG integrates with a variety of third-party systems including accounting, shop management, print-on-demand, and ERP systems so you can keep your business in sync. We also have APIs so you can develop your own custom integrations.
Explore our Integrations page to learn more.
Our solutions can be used to sell a variety of branded and personalized products including promotional products, sports equipment, and apparel. Select from our database of over 735,000 products from more than 500 suppliers and brands–or add your own custom products!
Take a look at the Online Stores, Presentations, and Website pages to learn more about each of our sales solutions.
OMG is the online store technology dealers, distributors, and decorators use to sell branded products and apparel to groups like yours. We don’t process, decorate, or fulfill orders. If you placed an order and need help tracking it or getting a refund, please reach out to the company that set up your online store. Their contact information is listed at the bottom of the store and in your order confirmation email.
Product Search
We work with promotional product distributors, apparel decorators, team dealers, and suppliers of all sizes. Whether you’re a one-person shop or a team of 100, we have the technology you need to grow your business online.
Take a look at these Success Stories to see what we mean!
OMG currently offers more than 735,000 products from over 500 suppliers– and our database continues to grow. We offer a wide variety of suppliers specializing in both promotional products and team sports/schools so you can support any customer and program.
Unlike other solutions, we know how important it is to get supplier product data right. That’s why we’re the only provider in the industry to complete a 400-point quality assurance (QA) check and identify any quality issues to suppliers upfront, so they know exactly what to fix. The results? High-quality, order-ready data every time.
We also offer a more diverse range of suppliers spanning from promotional products to sporting goods and equipment, something you won’t find on other platforms. And did we mention it’s free? There’s no risk to try it, so sign up for your free account here or learn more about this solution on our Product Search page.
Websites
We work with promotional product distributors, apparel decorators, team dealers, and suppliers of all sizes. Whether you’re a one-person shop or a team of 100, we have the technology you need to grow your business online.
Take a look at these Success Stories to see what we mean!
OMG currently offers more than 735,000 products from over 500 suppliers– and our database continues to grow. We offer a wide variety of suppliers specializing in both promotional products and team sports/schools so you can support any customer and program.
Yes! We know how important it is to control the customer experience and only display suppliers that you find reputable and trust. With OMG websites, you can include all 500+ suppliers available in our OneSource product library or only display products from your preferred suppliers.
Websites and Online Stores serve different roles in your marketing and sales strategy. Your company website promotes your business, helping customers discover who you are and the products and services that you offer.
Online Stores, on the other hand, are designed to drive sales. They’re tailored to specific groups, with custom branding, curated products, and built-in features like product mockups, personalization, fundraising tools, and advanced reporting—everything you need to sell and fulfill online orders.
Absolutely. We can help get your business online quickly with 35+ turnkey website templates that can be customized to match your company’s branding – no technical knowledge required. Select your template, add your company information, adjust a few settings, and you’ll have a professional, eCommerce-ready website ready to capture leads and sales around the clock.
Free! There’s no cost to build or host your company website on OMG. We even include a free, full-site SSL certificate so your website and data stays safe.
Our solutions can be used to sell a variety of branded and personalized products including promotional products, sports equipment, and apparel. Select from our database of over 735,000 products from more than 500 suppliers and brands–or add your own custom products!
Take a look at the Online Stores, Presentations, and Website pages to learn more about each of our sales solutions.
Presentations
OMG Presentations are interactive sales tools that help you pitch new product ideas, share branded mockups, and convert quotes into orders—all in one place. To learn more, visit our Presentations page.
Distributors, Decorators, and Dealers who want a faster, more polished way to present products and capture orders without using disconnected tools like PowerPoint, email threads, catalogs, or spreadsheets.
Our solutions can be used to sell a variety of branded and personalized products including promotional products, sports equipment, and apparel. Select from our database of over 735,000 products from more than 500 suppliers and brands–or add your own custom products!
Take a look at the Online Stores, Presentations, and Website pages to learn more about each of our sales solutions.
OMG currently offers more than 735,000 products from over 500 suppliers– and our database continues to grow. We offer a wide variety of suppliers specializing in both promotional products and team sports/schools so you can support any customer and program.
With OMG, you can build design templates with your logo and colors so every presentation is professional and on-brand. You can also tailor presentations for each customer with a personalized message, product mockups showcasing their logo, customer-specific pricing, and even customize system emails.
Presentations are great early in the sales process when you’re pitching multiple product ideas and helping your customer decide what to order, typically in bulk. Online Stores, on the other hand, are built to collect orders from individuals of a group (e.g., company employees, members of a sports team, etc.) who are selecting from products that have been pre-selected for their group.
With OMG Presentations, you can share product options, get feedback, and narrow things down until your customer’s ready to place a bulk order. For example, a Corporate Events Director might come to you looking for tradeshow outfits and swag for their team. You can show multiple branded ideas in one place, gather feedback, and finalize a bulk order based on what they choose.
Yes! Presentations and Order Management are fully integrated parts of the same OMG platform. You can move seamlessly from product pitch to order processing without switching tools—and you only pay one monthly subscription to access both.
Yes! Once the solution is available, you’ll be able to try OMG Presentations and Order Management 100% free for 14 days – no credit card required.
We’re finishing up a few enhancements and will make the solution available soon! In the meantime, join our early access waitlist so you can be among the first to start creating presentations and managing orders with OMG.
Yes! Our Presentations solution is integrated with the OMG ecosystem, including Product Search, Online Stores, and Order Management. This means you can source products, pitch ideas, and manage customer relationships and sales at every step without rekeying information across multiple tools.
Most presentation tools just help you show products. OMG helps you pitch ideas, close sales, and manage your orders all in one place.
You get access to our OneSource product library, so you’re using high-quality data and images from trusted suppliers (no product info cleanup required). You can turn a Presentation into a quote or order without switching systems, and even send purchase orders (POs) directly to suppliers through OMG.
We also include built-in accounting tools to manage everything in one spot. And unlike other tools, you can try OMG free for 14 days—no long-term contracts, no pressure.
Order Management
OMG Order Management is a centralized workspace to manage all of your online and offline orders—from quote to invoice—without juggling spreadsheets, emails, or disconnected systems. To learn more, visit our Order Management page.
Distributors, Decorators, and Dealers in the branded merchandise industry who are tired of using workarounds, incomplete tools, or broken integrations to manage orders across multiple channels, track updates, and communicate with customers.
Yes. With our Order Hub, your customers get a real-time view of their order status. They can also view and approve proofs and quotes, as well as pay for orders—no more back-and-forth emails for you or your team.
Yes. Unlike other order management platforms, OMG has built-in accounting functionality specifically for businesses that sell branded merchandise. You can track payments, generate invoices, manage expenses, and run reports without needing a separate accounting tool or subscription.
Yes! Presentations and Order Management are fully integrated parts of the same OMG platform. You can move seamlessly from product pitch to order processing without switching tools—and you only pay one monthly subscription to access both.
Yes! Our Order Management solution is integrated with the rest of the OMG ecosystem, including Product Search, Presentations, and Online Stores. This means you can view all of your sales and accounting data in one place in real-time – no incomplete or broken integrations to third-party systems, no rekeying data from one tool to another.
We’re finishing up a few enhancements and will make the solution available soon! In the meantime, join our early access waitlist so you can be among the first to start creating presentations and managing orders with OMG.
OMG Order Management keeps all your order details, supplier purchase orders (POs), artwork, and customer communications in one place. That means fewer missed steps and less chance for miscommunication – both within your team and with your customers and suppliers.
OMG currently offers more than 735,000 products from over 500 suppliers– and our database continues to grow. We offer a wide variety of suppliers specializing in both promotional products and team sports/schools so you can support any customer and program.
Yes! With OMG, you can manage everything – from quotes and orders to invoices, payments, supplier purchase orders (POs), artwork approvals, and customer updates – in one place, no matter where the order came from.
Whether it’s from a Presentation, Online Store, or an order you entered manually, it all lives in a single workspace. This way you can get visibility into all your orders at every stage, regardless of where the order is placed.
Yes! Once the solution is available, you’ll be able to try OMG Presentations and Order Management 100% free for 14 days – no credit card required.
Unlike other tools, OMG Order Management is built specifically for the branded merch industry. That means you get features designed around how you actually handle orders, plus customer communication tools and integrations with other OMG solutions.
With built-in accounting, you can manage all your sales channels in one platform made for branded merchandise – no bloated, clunky software, strange workarounds, or incomplete integrations with complicated third-party systems.
Getting started is easy. Just upload any of your existing customer and supplier data, connect any OMG solutions you’re already using, like Online Stores, and you’re ready to go!
From there, you can customize your setup by enabling online payments with Stripe, adding tax settings with TaxJar, linking shipping accounts, inviting team members, uploading your company logo, and creating email templates. None of it’s required to get started, but they’re nice touches that can save time down the road.
And of course, training and support are always available if you need a hand.
OMG integrates with a variety of third-party systems including accounting, shop management, print-on-demand, and ERP systems so you can keep your business in sync. We also have APIs so you can develop your own custom integrations.
Explore our Integrations page to learn more.
We work with promotional product distributors, apparel decorators, team dealers, and suppliers of all sizes. Whether you’re a one-person shop or a team of 100, we have the technology you need to grow your business online.
Take a look at these Success Stories to see what we mean!
Supplier Solutions
OMG helps suppliers increase product visibility, improve data accuracy, and grow their customer base by making it easy to list, manage, and distribute their product data across the promotional products and branded merchandise industry. With OMG, you can reach more than 16,200 sales reps from 3,500 distributors, decorators, and dealers actively searching for and selling products with OMG solutions, take advantage of digital advertising, launch a website, and transform your data to PromoStandards – all included in your monthly subscription.
Your subscription includes access to OMG’s full suite of supplier solutions—product listing, digital advertising, PromoStandards data transformation and management, and fully-branded supplier websites. Once you’re onboarded, your products will appear in OMG’s Product Search, Online Stores, Presentations, and Website solutions used by thousands of distributors, decorators, and dealers. Your products will also be available to large distributors and service providers that access supplier product data with our OneSource API.
More than 16,200 sales reps from 3,500 distributors, decorators, and dealers use OMG tools to search for products, build stores, send presentations, and place orders every day. When you list your products with OMG, they automatically become available across the entire OMG ecosystem of distributor solutions, as well as 175+ major distributors and technology platforms that use the OneSource API to access supplier data. This gives you access to more customers in more channels from one place.
Onboarding is simple. You’ll work with the OMG team to upload your product data (via spreadsheet or API), set up your account, and choose how you’d like to manage your listings. Most suppliers are fully onboarded in less than 2 weeks, and support is available every step of the way.
Check out this story about a supplier who was onboarded and PromoStandards-ready in only three days.
You can boost your visibility and get more eyeballs on your products with OMG’s digital advertising solutions. Promote your products and services through Product of the Day spots, dashboard banners, targeted email blasts, and boost your products in search results with keyword-based placement. These tools help your brand stand out to more distributors, decorators, and dealers who are actively looking for products. Learn more about what’s available on the Supplier Advertising page.
PromoStandards is the industry standard format for sharing product data with distributors, dealers, decorators, and service providers. It ensures your data is consistent, accurate, and compatible with modern sales tools. In fact, major distributors and technology platforms often require suppliers to provide their data in PromoStandards format in order to join their network.
OMG helps you become PromoStandards-compliant as part of your monthly subscription—even if you don’t have a technical team—so your products can reach more partners with fewer errors. We’ll create and host your PromoStandards endpoints. View our PromoStandards Data page to learn more.
Great! You can connect your existing PromoStandards endpoints to OMG’s OneSource platform to seamlessly share your data with our network of more than 3,500 distributors, decorators, and dealers using OMG solutions, as well as 175+ major distributors and technology providers that access supplier data through our OneSource API. We’ll validate your data with our 400-point quality assurance (QA) check to ensure it’s high quality and error-free before it goes live.
We can help you launch an eCommerce-ready website, fast. Suppliers can choose from three professionally designed website templates, built specifically for showcasing wholesale products and converting traffic. Each template is mobile-friendly and can be personalized with your branding, categories, and products. Take a look at our supplier website templates to see what your website could look like.
OMG provides access to on-demand and automated reports, including:
- Distributor search trends and top-performing products
- Advertising performance metrics including keyword performance, impressions, and click-through rates
- PromoStandards data quality insights with visibility into errors that need your attention
- Lead generation reports showing which distributors, decorators, and dealers are engaging with your products
- Partner data feed traffic generated by our OneSource API
These insights help you fine-tune your product data, marketing spend, and product strategy.
Yes! If you need a more tailored experience, our team can build a fully custom website that reflects your brand and business goals. We offer custom design, page layouts, and advanced integrations. Just let us know what you’re looking for, and we’ll handle the heavy lifting. Additional pricing may be required.
You can reserve advertising placements directly through your Client Success Manager. Spaces fill quickly—especially for seasonal campaigns—so we recommend booking early. Learn more about what’s available on the Supplier Advertising page.